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“CMR has been promoted as the answer to customer development and loyalty. Fred Newell addres...

What happens when a distinguished management professor works undercover in fast food? He learns ...

The story of how Michael Dell grew a dorm-room, custom-PC shop into the world’s leading compu...

Soaring oil prices caused four out of the last five recessions. They caused the current recession....

This handy book contains inspiring quotations on business and management by great leaders such as Ro...

Manpower continues to be a critical resource. Committed satisfied employees work much more effectiv...

Successful companies employ successful individuals! be your own guru is your essentiol guide to e...

Recounting the life and times of one of the most respected men in the world, The Snowball is the mos...

The essence of financial risk management is imagining what things might go wrong and then guarding a...

Great business results start with great talent. Get it – and keep it! The truth about ...

Alex Rogo is a harried plant manager working ever more desperately to try and improve performance....

This edition reflects the changing trends in designing and managing human resources system. Like in...

"Finally! A book that lays out a thorough yet workable path to collaborative innovation! With a hi...

THREE TOP MBA PROFESSORS - ONE BIG ROAD TRIPFull of powerful insights about product differentiation,...

An authoritative book on the subject of selling insurance, meant especially for those who may be thi...

Managers Who Make a Difference examines how managers’ perceptions about themselves shape th...

Welcome to the “new economy,” where the world’s most important work will be â�...

Most of us take the Internet for granted, treating it as if it were electricity or running water. Bu...

Learn how the most accomplished leaders from around the globe have tackled their toughest challenges...

In this sequel to "In Search of Excellence", the authors divulge the three secrets of long-term busi...

‘This book had its origins alongside The Affluent Society. It stands in relation to that book ...

Making compelling presentations – to clients, employees, peers, and supervisors – has...

The classic book that defined management as we know itA classic since its publication in 1954, ...