In today’s business environment the need for excellence in written communication has never been greater, whether in large organizations, corporations or small business. The trend to downsize, outsource and rationalize means that people who never thought of themselves s writers are now faced with the task.

This book will show you to write effective business proposals, articles, catalogue copy, advertisements, flyers, press releases, brochures, manuals, newsletters, speeches and much more.

So, whatever your interest or involvement in business writing, you can now improve your knowledge with this handy book.