An art expert sees a ten million dollar sculpture and instantly spots its fake.
A marriage analyst knows within a minute whether a couple will stay together.
A speed dater clicks with the right person.
This book is all about these moments when we ‘know’ something without knowing why. Here Malcolm Gladwell, one of the world’s most original thinkers, explores the phenomenon of ‘blink’, showing how a snap judgement can be far more effective than a cautious decision. By trusting your instincts, he reveals, you’ll never think about thinking in the same way again........